Audit
A full-funnel diagnostic of your spend, stack, data, and process. You get a scored report: what's working, what's leaking, and what to fix first.
Deliverable: The audit scorecard & fix-first roadmapMarketing operations & campaign consulting
Less waste.
Tighter ops.
Better campaigns.
I audit your marketing end to end — spend, stack, data, and process — then rebuild the operations underneath it, so every campaign ships faster and costs less.
Marketing Ops AuditQ3 — sample
5886ops score, 90 days
Spend efficiency62%
Attribution coverage41%
Tool utilization55%
Launch velocity48%
60% faster launcheswith media ops tooling I built at Apple
3 redundant toolsfound in a typical stack
Companies we've worked with
What I do
01 — ServicesStreamline
I rebuild the ops layer: consolidate overlapping tools, automate handoffs, and clean up attribution — so your team spends time on campaigns, not coordination.
Deliverable: A leaner stack & documented workflowsBuild
Sharper campaigns on the new foundation: clearer briefs, faster launch cycles, and measurement you can actually act on next quarter.
Deliverable: Campaign system & reporting cadenceHow it works
02 — Process1. Diagnose
Interviews, spend review, and stack inventory. Everything gets scored against benchmarks.
2. Prioritize
We rank fixes by impact versus effort and agree on a roadmap — quick wins first.
3. Rebuild
Consolidate tools, wire up automations, fix attribution, and document the workflows.
4. Run
Launch campaigns on the new system. I stay on as an advisor or hand it fully to your team.
The scale I've operated at
03 — Results$21Bin revenue driven across the entire client portfolio
$100M+in annual ad spend managed end to end, leading a team of seven
2,500+campaigns trafficked in a single year, exceeding $100M in spend
80%of manual campaign workload automated with the AI platform I built
From operating roles at Apple, Hulu, Dentsu Aegis, Publicis Groupe, and Verizon Media — brought to every engagement.
Mastery of the stack
04 — ToolkitCertified in
- Google CM360
- Google Ads
- DV360
- The Trade Desk
- Meta
- Bing Ads
- Snapchat
- X
- Airtable
Platform-certified across search, social, and programmatic — the buying side, end to end.
Tech stack we build on
- Airtable
- AWS
- OpenAI
- Anthropic
The automation layer behind your new ops — AI-driven workflows on serverless infrastructure.
05 — About
Operator first, consultant second.
Twelve-plus years inside the media and revenue operations of Apple, Hulu, Dentsu Aegis, Publicis Groupe, and Verizon Media — leading teams, managing nine-figure budgets, and building the internal tooling that made both move faster. AdRes Media Consulting is where that experience goes to work for companies that don't need another agency — just someone to make what they already have actually work.
Every engagement is hands-on: I work directly in your tools, with your team, and everything I build is documented so it keeps working after I leave.
- 12+ yrs
- media & revenue operations
- $21B
- revenue across the client portfolio
- Hands-on
- in your stack, not a slide deck
Free 30-minute audit call — no deck, no pitch.